Perspectives on Framing |
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Editor:
| Keren, Gideon |
Series title: | The Society for Judgment and Decision Making Ser. |
ISBN: | 978-1-136-98865-3 |
Publication Date: | Feb 2011 |
Publisher: | Taylor & Francis Group
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Imprint: | Psychology Press |
Book Format: | Digital (delivered electronically) |
List Price: | USD $54.95 |
Book Description:
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A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways--in other words, the same message can be "framed" differently. In this book, contributors from a variety of disciplines come together to better understand the mechanisms underlying framing effects and assess their impact on the communication process.
A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways--in other words, the same message can be "framed" differently. In this book, contributors from a variety of disciplines come together to better understand the mechanisms underlying framing effects and assess their impact on the communication process.