Public Relations Creating an Image |
|
| Author:
| Ali, Moi |
| Series title: | Influence and Persuasion Ser. |
| ISBN: | 978-1-4034-7654-8 |
| Publication Date: | Sep 2005 |
| Publisher: | Heinemann-Raintree
|
| Imprint: | NA-h |
| Book Format: | Hardback |
| List Price: | USD $32.00 |
Book Description:
|
This book explains what public relations is, who undertakes it, what methods it uses and to what effect. Using real life case studies it shows how PR can be used to benefit society.
This book explains what public relations is, who undertakes it, what methods it uses and to what effect. Using real life case studies it shows how PR can be used to benefit society.