Public Relations for the Public Good How PR Has Shaped America's Social Movements |
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Author:
| Spector, Shelley Capozzi, Louis |
ISBN: | 978-1-63157-381-1 |
Publication Date: | Aug 2016 |
Publisher: | Business Expert Press
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Book Format: | Paperback |
List Price: | USD $59.95USD $19.99 |
Book Description:
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Looks at modern America through the lens of public relations, showing how many of the events that have changed the course the country's modern history were triggered by campaigns to influence attitudes, opinions, and behaviours.
Looks at modern America through the lens of public relations, showing how many of the events that have changed the course the country's modern history were triggered by campaigns to influence attitudes, opinions, and behaviours.