Questionnaire Design How to Plan, Structure and Write Survey Material for Effective Market Research |
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| Author:
| Brace, Ian |
| Series title: | Market Research in Practice Ser. |
| ISBN: | 978-0-7494-7623-6 |
| Publication Date: | Jan 2015 |
| Publisher: | Kogan Page, Limited
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| Book Format: | Hardback |
| List Price: | USD $85.00 |
Book Description:
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Construct better questionnaries and use them as decision-making tools with this fully-updated guide to market research.
Construct better questionnaries and use them as decision-making tools with this fully-updated guide to market research.