| Ratings Analysis The Theory and Practice of Audience Research | | | Author:
| Webster, James G.
Phalen, Patricia F.
Lichty, Lawrence Wilson | | ISBN: | 978-0-585-31069-5 | | Publication Date: | Jan 2000 | | Publisher: | Lawrence Erlbaum Associates, Incorporated
| | Book Format: | Other merchandise | | List Price: | USD $79.95 | Book Description:
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