Selling Today Creating Customer Value and ACT! CRM Software Pkg |
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Author:
| Manning, Gerald L. Reece, Barry L. |
ISBN: | 978-0-13-222177-1 |
Publication Date: | Feb 2006 |
Publisher: | Prentice Hall PTR
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Imprint: | Prentice Hall |
Book Format: | Hardback CD-ROM |
List Price: | USD $181.33 |
Book Description:
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For the Introductory level course in personal selling, sales, and/or tele-course in selling.
Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in...
More Description
For the Introductory level course in personal selling, sales, and/or tele-course in selling.
Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.