Social Media Marketing Strategic Tool in Business |
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| Author:
| Rosales, Jerimy Ian |
| ISBN: | 978-1-5218-3830-3 |
| Publication Date: | Jul 2017 |
| Publisher: | Independently Published
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| Book Format: | Paperback |
| List Price: | USD $6.99 |
Book Description:
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A case study on Social Media Marketing as a strategic tool in business found the effectiveness of use of social media marketing tools of 30 business companies. Specifically, the study sought to find answer to the following: Problem 1, What is the profile of the respondents in terms of a) Age; b) Sex; c) Civil Status; d) Highest education attainment; e) Type of business; f) Number of employees; g) Monthly Income; h) Employment status; and, i) No. of years using social media? Problem 2,...
More DescriptionA case study on Social Media Marketing as a strategic tool in business found the effectiveness of use of social media marketing tools of 30 business companies. Specifically, the study sought to find answer to the following: Problem 1, What is the profile of the respondents in terms of a) Age; b) Sex; c) Civil Status; d) Highest education attainment; e) Type of business; f) Number of employees; g) Monthly Income; h) Employment status; and, i) No. of years using social media? Problem 2, What social medial marketing tools are used and their frequency in using.