Social Media Marketing Marketing Panacea or the Emperor's New Digital Clothes? |
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| Author:
| Charlesworth, Alan |
| ISBN: | 978-1-63157-764-2 |
| Publication Date: | Nov 2017 |
| Publisher: | Business Expert Press
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| Book Format: | Paperback |
| List Price: | USD $34.95USD $19.99 |
Book Description:
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As organizations, brands and products fill the social media landscape with meaningless, objective less drivel that has interest to no one and serves only to waste resources and alienate customers, a small voice can be heard exclaiming; 'who told you that was a good idea?'
As organizations, brands and products fill the social media landscape with meaningless, objective less drivel that has interest to no one and serves only to waste resources and alienate customers, a small voice can be heard exclaiming; 'who told you that was a good idea?'