Social Media Marketing: Pearson New International Edition |
|
| Author:
| Solomon, Michael R.
Tuten, Tracy |
| ISBN: | 978-1-299-95821-0 |
| Publication Date: | Jan 2013 |
| Publisher: | Pearson Books
|
| Book Format: | Ebook |
| List Price: | USD $374.90 |
Book Description:
|
The social media content that students--and their future employers--need to have.
Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox.
The social media content that students--and their future employers--need to have.
Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox.