Spatiotemporality and Cognitive-Semiotic Perspectives on Corporate Discourse for the Web |
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| Author:
| Gatti, Maria Cristina |
| ISBN: | 978-1-306-93120-5 |
| Publication Date: | Jan 2013 |
| Publisher: | Peter Lang Publishing, Incorporated
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| Book Format: | Ebook |
| List Price: | USD $166.88 |
Book Description:
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The book proposes a multi-perspective analytical model for the understanding of corporate identity meanings embedded in historical discourse for the web. The suggested theoretical framework conflates methodological perspectives derived from Discourse Anal
The book proposes a multi-perspective analytical model for the understanding of corporate identity meanings embedded in historical discourse for the web. The suggested theoretical framework conflates methodological perspectives derived from Discourse Anal