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The Advertising and Consumer Culture Reader

The Advertising and Consumer Culture Reader( )
Editor: Turow, Joseph
Mcallister, Matthew
ISBN:978-0-415-96330-5
Publication Date:Apr 2009
Publisher:Routledge
Book Format:Paperback
List Price:USD $69.95
Book Description:

The Advertising and Consumer Culture Reader assembles the most important writings on advertising and society. Arranged thematically, these 27 essays will provide readers with the some of the best-known and most provocative writings on the nature, process, and social implications of advertising and consumer culture for society.

Book Details
Pages:444
Detailed Subjects: Business & Economics / Advertising & Promotion
Physical Dimensions (W X L X H):7.059 x 9.75 x 0.975 Inches
Book Weight:1.85 Pounds



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