The Berenstain Bears' Mad, Mad, Mad Toy Craze

Stan Berenstain was born in 1923 in Philadelphia, the same year and place as his future wife, Jan. They met as students at the Philadelphia College of Art. World War II delayed their career plans: Stan joined the army as a medical assistant while Jan supported the war effort by working in an airplane factory. They married in 1946 and together began drawing cartoons for the McCall's/Good Housekeeping It's All in the Family series. They worked on this feature from 1956 through 1990.

The Big Honey Hunt, published in 1962, was their first book for children. This book about a family of bears, written for Dr. Seuss's Beginner Books series, was so popular that Dr. Seuss himself, Theodore Geisel, encouraged them to write more stories. Geisel's advice launched the Berenstains on life-career writing and illustrating the very successful Berenstain Bears books.

The Berenstain Bears' New Baby, published in 1974, was the beginning of the First Time Books series. The Children's Choice Award was given to The Berenstain Bears' New Neighbors in 1995. The Berenstains were also honored for their work in children's literature when they received the Ludington Award in 1989. There have been television shows based on the Berenstain Bears books, as well as CD-ROMs and videos.

Stan Berenstain passed away on November 26th, 2005, after a lengthy battle with lymphoma. He was 82.

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