The Big Moo Stop Trying to Be Perfect and Start Being Remarkable |
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| Author:
| The Group of 33, |
| Introduction by:
| Godin, Seth |
| ISBN: | 978-1-59184-103-6 |
| Publication Date: | Oct 2005 |
| Publisher: | Penguin Publishing Group
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| Imprint: | Portfolio |
| Book Format: | Paperback |
| List Price: | USD $21.95 |
Book Description:
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Edited by Seth Godin.,Most organisations are stuck in a rut. On one hand,they understand all the good things that come with,growth, one the other they are petrified that,growth means change and change means risk.,Godin has worked with 33 of the world's best,business minds to answer the critical question:,How do you make a business remarkable? The Big Moo,is a simple book in the tradition of Fish and,Don't Sweat the Small Stuff. Instead of lecturingit tells stories that light the...
More DescriptionEdited by Seth Godin.,Most organisations are stuck in a rut. On one hand,they understand all the good things that come with,growth, one the other they are petrified that,growth means change and change means risk.,Godin has worked with 33 of the world's best,business minds to answer the critical question:,How do you make a business remarkable? The Big Moo,is a simple book in the tradition of Fish and,Don't Sweat the Small Stuff. Instead of lecturingit tells stories that light the imaginative fire,and encourages true innovation.