The Designing for Growth Field Book A Step-By-Step Project Guide |
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| Author:
| Liedtka, Jeanne
Ogilvie, Tim |
| ISBN: | 978-0-231-18789-3 |
| Publication Date: | Apr 2019 |
| Publisher: | Columbia University Press
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| Imprint: | Columbia Business School Publishing |
| Book Format: | Paperback |
| List Price: | USD $19.95 |
Book Description:
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Designing for Growth showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project.
Designing for Growth showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project.