The Evolutionary Bases of Consumption |
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| Author:
| Saad, Gad |
| ISBN: | 978-0-203-93699-3 |
| Publication Date: | Feb 2007 |
| Publisher: | Taylor & Francis Group
|
| Imprint: | Psychology Press |
| Book Format: | Digital (delivered electronically) |
| List Price: | USD $66.95 |
Book Description:
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The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. Thi
The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. Thi