The Idea-Driven Organization Unlocking the Power in Bottom-Up Ideas |
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| Author:
| Robinson, Alan G.
Schroeder, Dean M. |
| ISBN: | 978-1-62656-123-6 |
| Publication Date: | Mar 2014 |
| Publisher: | Berrett-Koehler Publishers, Incorporated
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| Book Format: | Hardback |
| List Price: | USD $27.95 |
Book Description:
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Too many organizations are overlooking their single most powerful source of growth and innovation. The frontline employees who interact directly with customers, make products, and provide services have unparalleled insights into where problems exist and what improvements can be made. Alan G. Robinson and Dean M. Schroeder show how to align every part of an organisation around generating and implementing employee ideas and offer examples of the competitive advantage this can offer.
Too many organizations are overlooking their single most powerful source of growth and innovation. The frontline employees who interact directly with customers, make products, and provide services have unparalleled insights into where problems exist and what improvements can be made. Alan G. Robinson and Dean M. Schroeder show how to align every part of an organisation around generating and implementing employee ideas and offer examples of the competitive advantage this can offer.