The Japanese Consumer An Alternative Economic History of Modern Japan |
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| Author:
| Francks, Penelope |
| ISBN: | 978-0-521-87596-7 |
| Publication Date: | Oct 2009 |
| Publisher: | Cambridge University Press
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| Book Format: | Hardback |
| List Price: | USD $97.99 |
Book Description:
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Penelope Francks' book offers an alternative account of Japan's modern economic history from the perspective of the consumer. Tracing Japan's economy from the eighteenth century to the present, she shows how history has conditioned what Japanese people consume today and compares their experiences with those of Europe and North America.
Penelope Francks' book offers an alternative account of Japan's modern economic history from the perspective of the consumer. Tracing Japan's economy from the eighteenth century to the present, she shows how history has conditioned what Japanese people consume today and compares their experiences with those of Europe and North America.