The Marketing Information Revolution

(

)

Editor:

Blattberg, Robert C.
Glazer, Rashi
Little, John D.

ISBN:

978-0-87584-329-2

Publication Date:

Dec 1993

Publisher:

Harvard Business Review Press

Book Format:

Other book format

List Price:

USD $39.95

Book Details

Pages:	384
Detailed Subjects:	Business & Economics / Marketing / General
Physical Dimensions (W X L X H):	6.56 x 9.56 x 1.42 Inches
Book Weight:	1.58 Pounds

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