| The Marketing Renaissance | | Author:
| Harvard Business Review Staff, | Editor:
| Gumpert, David E. | Series title: | Harvard Business Review Executive Book Ser. | ISBN: | 978-0-471-81352-1 | Publication Date: | May 1985 | Publisher: | John Wiley & Sons, Incorporated
| Imprint: | Wiley | Book Format: | Hardback | List Price: | USD $22.95 |
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