Tweeting to Power The Social Media Revolution in American Politics |
|
| Author:
| Gainous, Jason
Wagner, Kevin M. |
| Series title: | Oxford Studies in Digital Politics Ser. |
| ISBN: | 978-0-19-996507-6 |
| Publication Date: | Dec 2013 |
| Publisher: | Oxford University Press, Incorporated
|
| Book Format: | Hardback |
| List Price: | USD $195.00 |
Book Description:
|
Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning. The authors illustrate how political actors utilized these networks to control the flow of information, and garner votes, in the 2010 congressional elections.
Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning. The authors illustrate how political actors utilized these networks to control the flow of information, and garner votes, in the 2010 congressional elections.