Understanding Exchange Rates |
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| Author:
| Kennedy, Robert |
| ISBN: | 978-1-61674-364-2 |
| Publication Date: | Sep 2008 |
| Publisher: | William Davidson Institute At The University of Michigan, The
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| Book Format: | Ebook |
| List Price: | USD $20.00 |
Book Description:
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In today's global economy, exchange rates have a significant influence on a firm's competitive position. It is critical, therefore, that business managers understand exchange rates so that they can make informed decisions and manage risks, ultimately in order to better compete in the marketplace. Exchange rates, however, are poorly misunderstood. Indeed, managers often don't know what they are, how to calculate them, or how they impact the firm. This note provides definitional...
More DescriptionIn today's global economy, exchange rates have a significant influence on a firm's competitive position. It is critical, therefore, that business managers understand exchange rates so that they can make informed decisions and manage risks, ultimately in order to better compete in the marketplace. Exchange rates, however, are poorly misunderstood. Indeed, managers often don't know what they are, how to calculate them, or how they impact the firm. This note provides definitional information and a basic analytical tool set with which to understand exchange rates and their effect on business performance.