Understanding Public Opinion Polls |
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| Author:
| Bethlehem, Jelke |
| ISBN: | 978-1-4987-6975-4 |
| Publication Date: | Sep 2017 |
| Publisher: | CRC Press LLC
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| Imprint: | Chapman & Hall/CRC |
| Book Format: | Digital (delivered electronically) |
| List Price: | USD $69.95 |
Book Description:
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This book provides readers with a deeper understanding of practical and theoretical aspects of opinion polls. There are good and bad polls. The book describes how to separate the chaff from the wheat. It should help non-survey experts, such as journalists, decision makers, political scientists, and politicians, determine the quality of a poll.
This book provides readers with a deeper understanding of practical and theoretical aspects of opinion polls. There are good and bad polls. The book describes how to separate the chaff from the wheat. It should help non-survey experts, such as journalists, decision makers, political scientists, and politicians, determine the quality of a poll.