What Business Are You In? The Core Question for Any Business |
|
| Author:
| Levitt, Ted |
| ISBN: | 978-1-61496-126-0 |
| Publication Date: | Oct 2010 |
| Publisher: | Simply Magazine
|
| Book Format: | Downloadable audio file |
| List Price: | USD $2.99 |
Book Description:
|
What business are you in? Railroads or transportation? In Canada they got it right, transportation; in the USA they didn't. A core approach to succeeding in business by legendary Harvard professor Ted Levitt.
What business are you in? Railroads or transportation? In Canada they got it right, transportation; in the USA they didn't. A core approach to succeeding in business by legendary Harvard professor Ted Levitt.