Wine Marketing and Sales: Success Strategies for a Saturated Market |
|
| Author:
| Thach, Liz
Wagner, Paul
Olsen, Ph.D., Janeen |
| ISBN: | 978-1-282-30255-6 |
| Publication Date: | Jan 2007 |
| Publisher: | Wine Appreciation Guild, Limited
|
| Book Format: | Ebook |
| List Price: | USD $35.00 |
Book Description:
|
Long overdue this comprehensive text provides an indepth hands-on approach to wine marketing and sales. Authored by leading wine marketing professors and Napa s most respected wine marketing and communication consultant this new work covers the total rang"
Long overdue this comprehensive text provides an indepth hands-on approach to wine marketing and sales. Authored by leading wine marketing professors and Napa s most respected wine marketing and communication consultant this new work covers the total rang"