Women's Magazines, 1940-1960 Gender Roles and the Popular Press |
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Author:
| Walker, Nancy A. |
Series title: | Bedford Cultural Editions Ser. |
ISBN: | 978-0-312-10201-2 |
Publication Date: | Mar 1998 |
Publisher: | Bedford/Saint Martin's
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Book Format: | Paperback |
List Price: | USD $14.00USD $17.99 |
Book Description:
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During and following World War II, women's magazines served as advice manuals, fashion guides, marriage counselors, and catalogs. This thematically arranged collection of selections from Ladies' Home Journal, Woman's Home Companion, McCall's, Redbook, and others provides a resource for understanding how the popular press perceived and attempted to influence women's values, goals, and behavior in the postwar era.
During and following World War II, women's magazines served as advice manuals, fashion guides, marriage counselors, and catalogs. This thematically arranged collection of selections from Ladies' Home Journal, Woman's Home Companion, McCall's, Redbook, and others provides a resource for understanding how the popular press perceived and attempted to influence women's values, goals, and behavior in the postwar era.