Youtility for Real Estate Why Smart Real Estate Professionals Are Helping, Not Selling |
|
| Author:
| Baer, Jay
Byrum, Erica Campbell |
| Narrated by:
| Baer, Jay
Byrum, Erica Campbell |
| Read by:
| Authors, |
| ISBN: | 978-1-4690-9350-5 |
| Publication Date: | Jun 2015 |
| Publisher: | Ascent Audio
|
| Imprint: | Gildan Audio |
| Book Format: | Downloadable audio file |
| List Price: | USD $4.98 |
Book Description:
|
How real estate professionals can build trust and dominate their competition by creating truly useful marketing.Youtility, as defined by bestselling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away...
More DescriptionHow real estate professionals can build trust and dominate their competition by creating truly useful marketing.Youtility, as defined by bestselling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free, to differentiate and dominate by providing real value to clients and prospective clients.The difference between helping and selling is just two letters, but embracing the former makes the latter much, much easier.Meticulously researched and filled with examples of residential and multifamily real estate professionals who have accelerated their businesses enormously by embracing the principles of Youtility marketing, this special audiobook provides a groundbreakin