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Taste, Consumption and Markets

An Interdisciplinary Volume

Taste, Consumption and Markets( )
Editor: Arsel, Zeynep
Bean, Jonathan
Series title:Routledge Interpretive Marketing Research Ser.
ISBN:978-1-351-79546-3
Publication Date:Sep 2018
Publisher:Taylor & Francis Group
Imprint:Routledge
Book Format:Digital (delivered electronically)
List Price:USD $52.95USD $190.00USD $190.00
Book Description:

Taste, Consumption and Markets offers a comprehensive and up-to-date review of taste, with an emphasis on how taste shapes boundaries, subcultures, and global culture, complemented by an introduction that provides a scaffold for the reader and a concluding section that reflects on the past, present, and future of research on taste. It shows the latest state of knowledge on the topic and will be of interest to students at an advanced level, academics, and reflective...
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Book Details
Pages:244



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