The Strategy and Organization of International Business |
|
| Editor:
| Buckley, Peter J.
Burton, Fred
Mirza, Hafiz |
| Series title: | Academy of International Business Ser. |
| ISBN: | 978-1-349-26640-1 |
| Publication Date: | Jul 2016 |
| Publisher: | Palgrave Macmillan
|
| Book Format: | Ebook |
| List Price: | USD $189.00 |
Book Description:
|
This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.
This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.