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1.		Research Traditions in Marketing ISBN: 978-0-7923-9388-7 Book Format: Hardback List Price: USD $249.99 Publisher: Springer Netherlands Publication Date: Jan 1994 Quantity Note

2.		Market Response Models: Econometric and Time Series Analysis Author: Hanssens, Dominique M. Parsons, Leonard J. Schultz, Randall L. ISBN: 978-94-010-6972-4 Book Format: Paperback List Price: USD $139.99 Publisher: Springer Netherlands Publication Date: Oct 2011 Quantity Note

3.		Expert Systems for Scanner Data Environments The Marketing Workbench Laboratory Experience Author: McCann, John M. Gallagher, John P. ISBN: 978-94-010-5746-2 Book Format: Paperback List Price: USD $119.99USD $109.99 Publisher: Springer Netherlands Publication Date: Oct 2012 Quantity Note

4.		Research Traditions in Marketing ISBN: 978-94-010-4615-2 Book Format: Paperback List Price: USD $179.99USD $249.99 Publisher: Springer Netherlands Publication Date: Dec 2012 Quantity Note

5.		Dynamic Models of Advertising Competition Open- and Closed-Loop Extensions Author: Erickson, Gary M. ISBN: 978-0-7923-9146-3 Book Format: Hardback List Price: USD $139.99USD $109.99 Publisher: Springer Netherlands Publication Date: Aug 1991 Quantity Note

6.		Expert Systems for Scanner Data Environment Author: McCann, John M. Gallagher, John P. ISBN: 978-0-7923-9076-3 Book Format: Hardback List Price: USD $109.99 Publisher: Springer Netherlands Publication Date: Nov 1990 Quantity Note