Books By Aaker, David A.

1.

Strategic Marketing Management and Marketing Plan ... - a book by Aaker, David A.

Strategic Marketing Management and Marketing Plan Set

Author:: Aaker, David A.

ISBN:: 978-0-471-33249-7

Book Format:: Paperback

List Price:: USD $65.00

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Aug 1998

2.

Strategic Market Management

Author:: Aaker, David A.

ISBN:: 978-0-471-48426-4

Book Format:: Paperback

List Price:: USD $75.00USD $96.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Mar 2004

3.

Strategic Market Management, 10th Edition Wiley e-... - a book by Aaker, David A.

Strategic Market Management, 10th Edition Wiley e-Text Reg Card

Author:: Aaker, David A.

ISBN:: 978-1-118-80524-4

Book Format:: Paperback

List Price:: Contact Supplier contact

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Oct 2013

4.

Developing Business Strategies

Author:: Aaker, David A.

ISBN:: 978-0-471-60296-5

Book Format:: Hardback

List Price:: USD $29.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Apr 1988

5.

Marketing Research

Author:: Aaker, David A.
Kumar, V.
Day, George S.

ISBN:: 978-0-471-55254-3

Book Format:: Hardback

List Price:: USD $56.00USD $71.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Mar 1995

6.

Building Strong Brands

Author:: Aaker, David A.

ISBN:: 978-0-02-900151-6

Book Format:: Hardback

List Price:: USD $30.00

Publisher:: Free Press

Publication Date:: Dec 1995

7.

Marketing Research

Author:: Aaker, David A.
Kumar, V.
Leone, Robert P.
Day, George S.

ISBN:: 978-1-118-55559-0

Book Format:: Ebook

List Price:: USD $64.00

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Jan 2013

8.

Consumerism

Search for the Consumer Interest

Author:: Aaker, David A.
Day, George Sutherland

ISBN:: 978-0-02-900050-2

Book Format:: Hardback

List Price:: Contact Supplier contact

Publisher:: Free Press

Publication Date:: Jan 1978

9.

Marketing Research, 11th Edition Wiley e-Text Reg ... - a book by Aaker, David A.

Marketing Research, 11th Edition Wiley e-Text Reg Card

Author:: Aaker, David A.

ISBN:: 978-1-118-57917-6

Book Format:: Paperback

List Price:: USD $65.95USD $51.20

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Feb 2013

10.

Brand Relevance

Making Competitors Irrelevant

Author:: Aaker, David A.

ISBN:: 978-1-5113-8360-8

Book Format:: CD-Audio

List Price:: USD $9.99

Publisher:: Brilliance Publishing, Inc.

Publication Date:: Mar 2016

11.

Essentials of Marketing Research, 2nd Edition with... - a book by Kumar, V.

Essentials of Marketing Research, 2nd Edition with SPSS 17. 0

Author:: Kumar, V.
Aaker, David A.
Day, George S.

ISBN:: 978-0-470-50632-5

Book Format:: Hardback

List Price:: AUD $152.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Feb 2009

12.

Developing Business Strategies

Author:: Aaker, David A.

ISBN:: 978-0-471-18364-8

Book Format:: Hardback

List Price:: USD $39.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Aug 1998

13.

Spanning Silos

The New CMO Imperative

Author:: Aaker, David A.

ISBN:: 978-1-4221-2876-3

Book Format:: Hardback

List Price:: USD $29.95

Publisher:: Harvard Business Review Press

Publication Date:: Sep 2008

14.

Strategisches Markt-Management

Wettbewerbsvorteile Erkennen · Märkte...

Author:: Aaker, David A.

ISBN:: 978-3-322-84579-5

Book Format:: Paperback

List Price:: AUD $116.95

Publisher:: Westdeutscher Verlag GmbH

Publication Date:: Nov 2013

15.

Brand Leadership

Building Assets in an Information Economy

Author:: Aaker, David A.
Joachimsthaler, Erich

ISBN:: 978-0-684-83924-0

Book Format:: Hardback

List Price:: AUD $54.95

Publisher:: Free Press

Publication Date:: Apr 2000

16.

Strategic Marketing Management

Author:: Aaker, David A.

ISBN:: 978-0-471-85262-9

Book Format:: Paperback

List Price:: USD $22.37USD $28.95

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Apr 1988

17.

Strategic Market Management

Author:: Aaker, David A.

ISBN:: 978-1-119-44143-4

Book Format:: Paperback

List Price:: AUD $200.00

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Jan 2018

18.

Brand Relevance

Making Competitors Irrelevant

Author:: Aaker, David A.

ISBN:: 978-0-470-92259-0

Book Format:: Digital download

List Price:: Contact Supplier contact Contact Supplier contact

Publisher:: John Wiley & Sons, Incorporated

Publication Date:: Dec 2010

19.

Marketing Research

Author:: Aaker, David A.
Day, George S.
Wong Toon Quee

ISBN:: 978-0-585-27956-5

Book Format:: Ebook

List Price:: USD $39.95

Publisher:: Elsevier

Publication Date:: Jan 1986

20.

Brand Equity and Advertising

Advertising's Role in Building Strong Brands

ISBN:: 978-0-8058-1283-1

Book Format:: Hardback

List Price:: USD $79.95

Publisher:: Lawrence Erlbaum Associates, Incorporated

Publication Date:: Mar 1993

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1.		Strategic Marketing Management and Marketing Plan Set Author: Aaker, David A. ISBN: 978-0-471-33249-7 Book Format: Paperback List Price: USD $65.00 Publisher: John Wiley & Sons, Incorporated Publication Date: Aug 1998 Quantity Note

2.		Strategic Market Management Author: Aaker, David A. ISBN: 978-0-471-48426-4 Book Format: Paperback List Price: USD $75.00USD $96.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Mar 2004 Quantity Note

3.		Strategic Market Management, 10th Edition Wiley e-Text Reg Card Author: Aaker, David A. ISBN: 978-1-118-80524-4 Book Format: Paperback List Price: Contact Supplier contact Publisher: John Wiley & Sons, Incorporated Publication Date: Oct 2013 Quantity Note

4.		Developing Business Strategies Author: Aaker, David A. ISBN: 978-0-471-60296-5 Book Format: Hardback List Price: USD $29.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Apr 1988 Quantity Note

5.		Marketing Research Author: Aaker, David A. Kumar, V. Day, George S. ISBN: 978-0-471-55254-3 Book Format: Hardback List Price: USD $56.00USD $71.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Mar 1995 Quantity Note

6.		Building Strong Brands Author: Aaker, David A. ISBN: 978-0-02-900151-6 Book Format: Hardback List Price: USD $30.00 Publisher: Free Press Publication Date: Dec 1995 Quantity Note

7.		Marketing Research Author: Aaker, David A. Kumar, V. Leone, Robert P. Day, George S. ISBN: 978-1-118-55559-0 Book Format: Ebook List Price: USD $64.00 Publisher: John Wiley & Sons, Incorporated Publication Date: Jan 2013 Quantity Note

8.		Consumerism Search for the Consumer Interest Author: Aaker, David A. Day, George Sutherland ISBN: 978-0-02-900050-2 Book Format: Hardback List Price: Contact Supplier contact Publisher: Free Press Publication Date: Jan 1978 Quantity Note

9.		Marketing Research, 11th Edition Wiley e-Text Reg Card Author: Aaker, David A. ISBN: 978-1-118-57917-6 Book Format: Paperback List Price: USD $65.95USD $51.20 Publisher: John Wiley & Sons, Incorporated Publication Date: Feb 2013 Quantity Note

10.		Brand Relevance Making Competitors Irrelevant Author: Aaker, David A. ISBN: 978-1-5113-8360-8 Book Format: CD-Audio List Price: USD $9.99 Publisher: Brilliance Publishing, Inc. Publication Date: Mar 2016 Quantity Note

11.		Essentials of Marketing Research, 2nd Edition with SPSS 17. 0 Author: Kumar, V. Aaker, David A. Day, George S. ISBN: 978-0-470-50632-5 Book Format: Hardback List Price: AUD $152.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Feb 2009 Quantity Note

12.		Developing Business Strategies Author: Aaker, David A. ISBN: 978-0-471-18364-8 Book Format: Hardback List Price: USD $39.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Aug 1998 Quantity Note

13.		Spanning Silos The New CMO Imperative Author: Aaker, David A. ISBN: 978-1-4221-2876-3 Book Format: Hardback List Price: USD $29.95 Publisher: Harvard Business Review Press Publication Date: Sep 2008 Quantity Note

14.		Strategisches Markt-Management Wettbewerbsvorteile Erkennen · Märkte... Author: Aaker, David A. ISBN: 978-3-322-84579-5 Book Format: Paperback List Price: AUD $116.95 Publisher: Westdeutscher Verlag GmbH Publication Date: Nov 2013 Quantity Note

15.		Brand Leadership Building Assets in an Information Economy Author: Aaker, David A. Joachimsthaler, Erich ISBN: 978-0-684-83924-0 Book Format: Hardback List Price: AUD $54.95 Publisher: Free Press Publication Date: Apr 2000 Quantity Note

16.		Strategic Marketing Management Author: Aaker, David A. ISBN: 978-0-471-85262-9 Book Format: Paperback List Price: USD $22.37USD $28.95 Publisher: John Wiley & Sons, Incorporated Publication Date: Apr 1988 Quantity Note

17.		Strategic Market Management Author: Aaker, David A. ISBN: 978-1-119-44143-4 Book Format: Paperback List Price: AUD $200.00 Publisher: John Wiley & Sons, Incorporated Publication Date: Jan 2018 Quantity Note

18.		Brand Relevance Making Competitors Irrelevant Author: Aaker, David A. ISBN: 978-0-470-92259-0 Book Format: Digital download List Price: Contact Supplier contact Contact Supplier contact Publisher: John Wiley & Sons, Incorporated Publication Date: Dec 2010 Quantity Note

19.		Marketing Research Author: Aaker, David A. Day, George S. Wong Toon Quee ISBN: 978-0-585-27956-5 Book Format: Ebook List Price: USD $39.95 Publisher: Elsevier Publication Date: Jan 1986 Quantity Note

20.		Brand Equity and Advertising Advertising's Role in Building Strong Brands ISBN: 978-0-8058-1283-1 Book Format: Hardback List Price: USD $79.95 Publisher: Lawrence Erlbaum Associates, Incorporated Publication Date: Mar 1993 Quantity Note