Related Books | Bookwire

1.

Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector

ISBN:: 978-1-5225-0144-2

Book Format:: Digital download and online

List Price:: USD $335.00

Publisher:: IGI Global

Publication Date:: Apr 2016

2.

Handbook of Research on Decision-Making Techniques in Financial Marketing

ISBN:: 978-1-7998-2559-3

Book Format:: Hardback

List Price:: USD $395.00USD $435.00

Publisher:: IGI Global

Publication Date:: Dec 2019

3.

Consumer Information Systems and Relationship Management

Design, Implementation, and Use

ISBN:: 978-1-4666-4084-9

Book Format:: Multiple-item retail product

List Price:: USD $195.00

Publisher:: IGI Global

Publication Date:: May 2013

4.

Global Observations on the Interplay Between Service Quality and Customer Delight

ISBN:: 978-1-6684-5857-0

Book Format:: Multiple-item retail product

List Price:: USD $355.00

Publisher:: IGI Global

Publication Date:: Jan 2023

5.

Predicting Trends and Building Strategies for Consumer Engagement in Retail Environments

ISBN:: 978-1-5225-9362-1

Book Format:: Multiple-item retail product

List Price:: USD $295.00

Publisher:: IGI Global

Publication Date:: May 2019

6.

The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics

ISBN:: 978-1-6684-9328-1

Book Format:: Multiple-item retail product

List Price:: USD $300.00

Publisher:: IGI Global

Publication Date:: Nov 2023

7.

Digital Marketing Strategies for Fashion and Luxury Brands

ISBN:: 978-1-5225-2699-5

Book Format:: Ebook

List Price:: USD $210.00

Publisher:: IGI Global

Publication Date:: Oct 2017

8.

Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector

ISBN:: 978-1-7998-7265-8

Book Format:: Digital download and online

List Price:: USD $250.00

Publisher:: IGI Global

Publication Date:: Jun 2021

9.

Advanced Digital Marketing Strategies in a Data-Driven Era

ISBN:: 978-1-7998-8006-6

Book Format:: Digital download and online

List Price:: USD $250.00

Publisher:: IGI Global

Publication Date:: Jun 2021

10.

Product Innovation Through Knowledge Management and Social Media Strategies

ISBN:: 978-1-4666-9607-5

Book Format:: Hardback

List Price:: AUD $290.00

Publisher:: IGI Global

Publication Date:: Feb 2016

11.

Capturing, Analyzing, and Managing Word-Of-Mouth in the Digital Marketplace

ISBN:: 978-1-4666-9451-4

Book Format:: Digital download and online

List Price:: USD $200.00

Publisher:: IGI Global

Publication Date:: Aug 2015

12.

Handbook of Research on Retailer-Consumer Relationship Development

ISBN:: 978-1-4666-6074-8

Book Format:: Hardback

List Price:: USD $380.00USD $380.00

Publisher:: IGI Global

Publication Date:: Jun 2014

13.

Impact of Teleworking and Remote Work on Business

Productivity, Retention, Advancement, and Bottom Line

ISBN:: 979-8-3693-1315-2

Book Format:: Ebook

List Price:: USD $290.00

Publisher:: IGI Global

Publication Date:: Apr 2024

14.

Exploring the Dynamics of Consumerism in Developing Nations

ISBN:: 978-1-5225-7908-3

Book Format:: Ebook

List Price:: USD $225.00

Publisher:: IGI Global

Publication Date:: Jan 2019

15.

Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing

ISBN:: 978-1-6684-2231-1

Book Format:: Multiple-item retail product

List Price:: USD $395.00

Publisher:: IGI Global

Publication Date:: Jun 2021

16.

Ethical Marketing Through Data Governance Standards and Effective Technology

ISBN:: 979-8-3693-2218-5

Book Format:: Multiple-item retail product

List Price:: USD $345.00

Publisher:: IGI Global

Publication Date:: May 2024

17.

Critical Perspectives on Diversity, Equity, and Inclusion in Marketing

ISBN:: 978-1-6684-3592-2

Book Format:: Digital (delivered electronically)

List Price:: USD $240.00

Publisher:: IGI Global

Publication Date:: May 2022

18.

International Approaches to Marketing, Communication Media, and Management of Government Policies

ISBN:: 978-1-7998-3075-7

Book Format:: Digital download and online

List Price:: USD $225.00

Publisher:: IGI Global

Publication Date:: Mar 2020

19.

Handbook of Research on the Impact of Fandom in Society and Consumerism

ISBN:: 978-1-7998-1049-0

Book Format:: Digital (delivered electronically)

List Price:: USD $315.00

Publisher:: IGI Global

Publication Date:: Oct 2019

20.

Strategic Marketing Management and Tactics in the Service Industry

ISBN:: 978-1-5225-2477-9

Book Format:: Digital download and online

List Price:: USD $210.00

Publisher:: IGI Global

Publication Date:: Mar 2017

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1.		Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector ISBN: 978-1-5225-0144-2 Book Format: Digital download and online List Price: USD $335.00 Publisher: IGI Global Publication Date: Apr 2016 Quantity Note

2.		Handbook of Research on Decision-Making Techniques in Financial Marketing ISBN: 978-1-7998-2559-3 Book Format: Hardback List Price: USD $395.00USD $435.00 Publisher: IGI Global Publication Date: Dec 2019 Quantity Note

3.		Consumer Information Systems and Relationship Management Design, Implementation, and Use ISBN: 978-1-4666-4084-9 Book Format: Multiple-item retail product List Price: USD $195.00 Publisher: IGI Global Publication Date: May 2013 Quantity Note

4.		Global Observations on the Interplay Between Service Quality and Customer Delight ISBN: 978-1-6684-5857-0 Book Format: Multiple-item retail product List Price: USD $355.00 Publisher: IGI Global Publication Date: Jan 2023 Quantity Note

5.		Predicting Trends and Building Strategies for Consumer Engagement in Retail Environments ISBN: 978-1-5225-9362-1 Book Format: Multiple-item retail product List Price: USD $295.00 Publisher: IGI Global Publication Date: May 2019 Quantity Note

6.		The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics ISBN: 978-1-6684-9328-1 Book Format: Multiple-item retail product List Price: USD $300.00 Publisher: IGI Global Publication Date: Nov 2023 Quantity Note

7.		Digital Marketing Strategies for Fashion and Luxury Brands ISBN: 978-1-5225-2699-5 Book Format: Ebook List Price: USD $210.00 Publisher: IGI Global Publication Date: Oct 2017 Quantity Note

8.		Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector ISBN: 978-1-7998-7265-8 Book Format: Digital download and online List Price: USD $250.00 Publisher: IGI Global Publication Date: Jun 2021 Quantity Note

9.		Advanced Digital Marketing Strategies in a Data-Driven Era ISBN: 978-1-7998-8006-6 Book Format: Digital download and online List Price: USD $250.00 Publisher: IGI Global Publication Date: Jun 2021 Quantity Note

10.		Product Innovation Through Knowledge Management and Social Media Strategies ISBN: 978-1-4666-9607-5 Book Format: Hardback List Price: AUD $290.00 Publisher: IGI Global Publication Date: Feb 2016 Quantity Note

11.		Capturing, Analyzing, and Managing Word-Of-Mouth in the Digital Marketplace ISBN: 978-1-4666-9451-4 Book Format: Digital download and online List Price: USD $200.00 Publisher: IGI Global Publication Date: Aug 2015 Quantity Note

12.		Handbook of Research on Retailer-Consumer Relationship Development ISBN: 978-1-4666-6074-8 Book Format: Hardback List Price: USD $380.00USD $380.00 Publisher: IGI Global Publication Date: Jun 2014 Quantity Note

13.		Impact of Teleworking and Remote Work on Business Productivity, Retention, Advancement, and Bottom Line ISBN: 979-8-3693-1315-2 Book Format: Ebook List Price: USD $290.00 Publisher: IGI Global Publication Date: Apr 2024 Quantity Note

14.		Exploring the Dynamics of Consumerism in Developing Nations ISBN: 978-1-5225-7908-3 Book Format: Ebook List Price: USD $225.00 Publisher: IGI Global Publication Date: Jan 2019 Quantity Note

15.		Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing ISBN: 978-1-6684-2231-1 Book Format: Multiple-item retail product List Price: USD $395.00 Publisher: IGI Global Publication Date: Jun 2021 Quantity Note

16.		Ethical Marketing Through Data Governance Standards and Effective Technology ISBN: 979-8-3693-2218-5 Book Format: Multiple-item retail product List Price: USD $345.00 Publisher: IGI Global Publication Date: May 2024 Quantity Note

17.		Critical Perspectives on Diversity, Equity, and Inclusion in Marketing ISBN: 978-1-6684-3592-2 Book Format: Digital (delivered electronically) List Price: USD $240.00 Publisher: IGI Global Publication Date: May 2022 Quantity Note

18.		International Approaches to Marketing, Communication Media, and Management of Government Policies ISBN: 978-1-7998-3075-7 Book Format: Digital download and online List Price: USD $225.00 Publisher: IGI Global Publication Date: Mar 2020 Quantity Note

19.		Handbook of Research on the Impact of Fandom in Society and Consumerism ISBN: 978-1-7998-1049-0 Book Format: Digital (delivered electronically) List Price: USD $315.00 Publisher: IGI Global Publication Date: Oct 2019 Quantity Note

20.		Strategic Marketing Management and Tactics in the Service Industry ISBN: 978-1-5225-2477-9 Book Format: Digital download and online List Price: USD $210.00 Publisher: IGI Global Publication Date: Mar 2017 Quantity Note